What We Do
We help organizations grow online by creating & implementing custom Internet Marketing strategies based on the analysis of your business, target audience and current web presence.
We can help you:
- Increase online sales & lead generation
- Improve customer satisfaction & retention
- Reach the right people in the right places with the right content
How We Help
Nothing in a business happens in a vacuum. We believe that a organization’s website needs to work within the overall marketing and business strategy. By taking a holistic view of website design and online marketing, we help companies get the most out of their budgets to target the right people in the right places with the right message.
Why We Can Help
Sazbean Consulting has over 20 years of combined experience in the New Media & Internet Industries. Sarah has an MBA from the Stephen M. Ross School of Business, as well as a BSE in computer engineering from the University of Michigan. And she's an Adjunct Professor of Web Analytics at Lawrence Technological University. We have helped companies large and small leverage the social web to grow their business online.
From The Blog
Leveraging LinkedIn for Business
With each social media site comes its own set of advantages, characteristics, and user base. While some sites, like Instagram and Vine, may share similar demographics and video sharing capabilities, other sites are more unique to themselves. This is certainly the case with LinkedIn, a social media site designed with business in mind. At its […]
Doing Business on Pinterest
As anyone who has invested in Myspace knows, the social media game has no safe bets. A site you thought would’ve been around forever is already a ghost town while another you thought was doomed from the start slowly builds into a zeitgeist-grabbing juggernaut. When it comes to matters of social media, it’s best to […]
The Art and Value of Repurposing Content
Now that the content industry seems to have come to the agreement that high-quality, regularly updated content is the best way to get traffic, webmasters are left with a dilemma. In a way, it’s a version of the same dilemma that has frustrated content creators (or as we used to call them, artists) since time […]
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