Learn about image monetization (part 2 of 3) in Future of Publishing

Last week’s Future of Publishing episode was the first part of a series of episodes about image monetization. The producers split the interview into more than one part so that it wouldn’t have to be watered down. Here’s part two:

Part 2 highlights

  • People don’t click on display ads anymore…
  • The way around this is to put ads within the content…
  • Interactive, in-content image ads are very effective in producing revenue for publishers!

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