Imagine if bank loans worked like this: You need $10,000 to launch your graphic design company. You’re low on collateral, so you promise the bank that you’ll give them $10,000 of design work (at your usual rate) once you’re up-and-running.
With few questions asked, the bank gives you $10,000, but takes a $500 fee. With a smile, they tell you to be in touch whenever you’re on your feet and ready to get them that design work. That’s a pretty good deal, right?
In the past two years, Kickstarter.com has redefined the way that start-ups and small businesses raise capital. The online fundraising portal takes a 5 percent cut, which can be a sizeable chunk of change, but they also work with you to promote and market your campaign and make sure it’s successful. And once it’s funded, they’re out of the equation. [Read more...]
This is a guest post by Andy Havard, who is a Marketing Executive at Skeleton Productions, a UK based 
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(affiliate link) by Chris Brogan, or heard him speak on the subject, but having trust within your social network IS extremely important if you want to be able to use the channel for any communication. Creating trust and being trustworthy online, or being a trust agent is changing. Chris gives some ideas on how to be a trust agent within your own social network (works offline too):
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