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Kickstarter No-No’s: How to Avoid Botching Your Kickstarter Campaign
Imagine if bank loans worked like this: You need $10,000 to launch your graphic design company. You’re low on collateral, so you promise the bank that you’ll give them $10,000 of design work (at your usual rate) once you’re up-and-running.
With few questions asked, the bank gives you $10,000, but takes a $500 fee. With a smile, they tell you to be in touch whenever you’re on your feet and ready to get them that design work. That’s a pretty good deal, right?
In the past two years, Kickstarter.com has redefined the way that start-ups and small businesses raise capital. The online fundraising portal takes a 5 percent cut, which can be a sizeable chunk of change, but they also work with you to promote and market your campaign and make sure it’s successful. And once it’s funded, they’re out of the equation. [Read more...]
Video: Find out how online publishing will evolve in the Future of Publishing
From allowing companies to monitor what’s being said about them with social media monitoring tools to allowing anyone with a keyboard and an internet connection to say what they want and connect with people, social media’s changed the mediascape forever. But it isn’t finished evolving.
In Future of Publishing, VigLink CEO Oliver Roup and Influence People CEO Murray Newlands interview leading industry experts to cover the ever-evolving world of online publishing. In this episode, Newlands and Roup interview:
- Pirouz Nilforoush, President of NetShelter, and
- Paul Edmonson, CEO of HubPages.
- Yulia Smirnova, SEO Manager of a large company,
Watch the first episode below:
Find out more at the Future of Publishing Facebook page.


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