Social media really is most effective when you put together a strategy, have a plan for implementation and can devote at least an hour per day to engagement and content production. The reality is, most small businesses just can’t find an hour per day (sometimes even per week). While it may not be the most effective way to use social media, just 15 minutes per day can gain you some benefits. Here’s how: [Read more…] about Social Media in 15 Minutes Per Day
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Review: TweetDeck vs. HootSuite
Awhile back we had a knock-out-drag-out between HootSuite and SocialOomph, with HootSuite winning handily. Now, we’re pairing up HootSuite with TweetDeck. Until recently I was an avid user of TweetDeck for keeping track of my Twitterverse. I switched to HootSuite because TweetDeck seemed to be dropping a lot of messages out of my groups and mentions (not cool). Plus, I’m using HootSuite as my Tweet scheduler now (having won over SocialOomph), so it was easier to be in one place all day. But, let’s see how these two stack up:
