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You are here: Home / Marketing / B2B / An Important Driver of Business Success – Follow-through

Sarah Worsham / Nov 15, 2010

An Important Driver of Business Success – Follow-through

Air Tomo -01How many projects are you juggling at once? What percentage do you typically complete? How long is your to-do list? When you decide something is important for your business, do you follow-through and get it done? Everyone has a lot of stuff they want to get done. Successful business people figure out what’s important and make sure they get those tasks or projects done.

Delegation

One of the most difficult transitions from startup to a larger enterprise is the ability for the entrepreneur to learn to delegate tasks they did themselves previously. If something like social media is important to the future of your business, it doesn’t mean you have to do it yourself. Find someone in your company (or outside) to do it for you.

Maintain Quality

If you do delegate tasks or projects, don’t sacrifice on quality. Any interaction with customers or potential customers can have an impact on the reputation of your company, affecting future sales. When delegating, make sure things are done properly and you get the right people to do them.

Monitor Status

Just because you delegate, doesn’t mean you can check out. Stay in the loop with what’s going on and figure out how to measure whether or not things are working. Don’t micromanage, but stay interested and involved to make sure things are going the way you want.

How do you make sure you follow-through?

(image by Akaporn Bhothisuwan)

Filed Under: B2B, B2C, Marketing, Strategy

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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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