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Guest Post / Aug 6, 2010

A Company’s Website Design and its Ability to do Business

The randomness of intelligent design.This is a guest post from James Mowery, a computer geek who writes about technology and related topics on his blog, led tv.

The design and overall layout of a company’s website is of utmost importance when it comes to attracting customers and encouraging them to use that company’s services. One of the very first things many people notice about a company’s website is the aesthetic appeal and whether or not it is pleasing to the eyes. The customer will note whether or not the website is easy to use, navigate, and search. If a company’s website is completely disorganized, has clashing colors, or content that is generally just out of place with other aspects of the website, the customer may be turned off from the company.
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Guest Post / May 21, 2010

Effective Web Hosting for Social Media Campaigns

This is a guest post from Chris Reynolds from WebHostingSearch.com, which provides web hosting listings & ratings.

Today, social media sites have come to be a critical part of the world’s web surfing experience. Social media campaigns demand innovative and accommodating web hosting. Due to the variety of social media formats, from forums, weblogs, and podcasts to wikis, web hosts have to be flexible and responsive to their clients’ needs. A common thread among social networkings sites is the sharing and discussing of personal information, so any social media campaign must take this into account.
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Guest Post / May 12, 2010

Do You Have a Social Media Candy Bowl?

This is a guest post by David Murray, a marketing and digital communications strategist (and all around cool guy).

A few weeks ago I was having a conversation with Lisa Kuelian and Ani Gharibian from LA Productions, an event planning company, about taking the first steps into the social web.

Like many companies out there, they were very interested in learning more about social media and how it would relate to their current marketing practices, but weren’t 100% sure how to go about taking the first steps.

One of the best ways to help explain how social media works, is to relate it to our offline world. Forget for a moment that computers, cell phone, iPads ever existed. What did people do before these inventions of modern convention interrupted our space? We talked. We talked around the TV, barbershop, the water cooler, the candy bowl… candy bowl?? Hmmm..
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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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