Google is constantly tweaking their search algorithms — mostly to provide the most accurate results to users and to protect against gaming their system. In order to continue to rank well for important search terms, websites need to monitor Google’s changes and respond as necessary. Mike Huber of Vertical Measures has this good presentation on recent changes and how they’ll impact SEO in 2014… [Read more…] about What You Need to Know for Your Search Engine Optimization in 2014
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No Content = No Keywords
If you’re worried about the SEO (search engine optimization) of your website or wondering if your site is invisible to Google, the content on your website plays a major part in how your site looks to search engines and what keywords are attributed. While there are other factors, like the page titles, use of headers, site architecture, etc., it’s really the content on your site that matters the most — both to search engines and to the people visiting.
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Is it Possible to Write Good Titles for People, Search Engines & Social Networks?
Titles are the first thing many readers see of your blog posts, videos or other content. They’re used for search engine optimization (SEO), show up in search results, and are the only thing visible on many social networks and content sharing sites. So how should you write your titles? For people? For search engines? Or for Social Networks? Is it possible to write a good title for all of them?
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