Pluck SiteLife is a hosted social networking application which resides entirely within your website via javascript or API calls. This interesting combination keeps social network members on your website (for brand and traffic) and integrates seemlessly with the rest of your content, allowing use of your own ad servers and analytics programs.
Architectural Record (from [...]
Archive for January, 2008
B2B Internet Industry News
Posted in B2B, internet advertising on Thursday, Jan 17, 2008 | Comments Off
Interested in what’s going on in the Internet Industry or Online Advertising? Here are some great sites to take a look at:
MediaPost Publications: This covers just about everything that’s going on in media and advertising (both online and other channels).
John Battelle’s Searchblog: On the intersection of search, search advertising, media, technology.
Interactive Advertising [...]
B2B Social Networks – Add This!
Posted in B2B, SEO, Tips on Tuesday, Jan 15, 2008 | 3 Comments »
An important part of social networking is being able to share and comment on articles and other content with your peers. Usually this is done by adding a link for an article or other content to one of the social networking sites such as Digg, Newsvine, Del.icio.us, etc. As a content producer, you [...]
B2B Content – SEO vs Customer-Centric Design
Posted in B2B, Content, SEO, Tips on Tuesday, Jan 8, 2008 | 1 Comment »
Search Engine Optimization (SEO) firms will tell you that you need to have keyword-optimized pages on your website in order to appear in Google’s search results for those keywords. Customer-centric design requires that your website be designed with your customer foremost in-mind. Can these co-exist? Can you have the best of both worlds?
Yes and [...]
A Look Back at the B2B Web in 2007 and a Look Ahead to 2008
Posted in B2B, Content, Design, Tips on Tuesday, Jan 1, 2008 | Comments Off
Another year has come to a close. 2007 was pretty exciting in both the B2C and B2B space on the web, as community, sharing, and using the web to find information became commonplace. On the tail of B2C sites like YouTube, Flickr, and iTunes, the B2B audience started to demand video, image and [...]
Happy New Year!
Posted in News & Notes, Tips on Tuesday, Jan 1, 2008 | Comments Off
Best wishes for 2008! I hope all your dreams and aspirations come closer to reality.

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