Remember in The Matrix when information was displayed in code that fell across the screen? It seemed impossible to understand. Is the availability of information in real-time becoming equally difficult to understand? Twitter is working on opening up real-time access to user streams through their API. A beta version of TweetDeck has incorporated the real-time streams — does it give more information or too much?
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Is Real-Time Data Too Much Information?
What if Your Site is Invisible to Google?
I was doing a bit of research on a potential client’s website the other day… and it turns out that Google doesn’t attribute any keywords to the site — it’s invisible to Google. Google has crawled their site and all of their pages, but because of the way the site was coded and the way text appears on the site visually, it’s not readable by Google. A good portion of the traffic coming to any website is from search engines, especially if you’re just getting started. Being invisible to Google can make it difficult to get any traffic.
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Google Basic Keyword Research Tools for Your Site
Keywords. SEO. Adwords. Content strategy. If you ask a business owner about concerns they have with their website, keywords and SEO are almost always on the list (unfortunately often taking a backseat to usability and proper marketing – but that’s a topic for another post). Here are some free, good tools, from Google for doing basic keyword research: [Read more...]

While the Old Spice ad campaign, “The Man Your Man Could Smell Like,” was amusing to watch, marketers were interested in whether it could lead to increased sales. According to The Nielson Co. and SymphonyIRI Group, the answer is yes, as reported by 






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