It’s nothing new. Some marketing person has the brilliant idea to run a viral marketing campaign that then causes negative publicity because it was clearly a bad idea (for example: micheal jordan hoax and burger king shower-girl). Was the original intention to deceive or just cause a stir? Who knows? Did the marketing turn out the way the company’s had hoped? Marketing for hype often goes wrong and leaves a bad taste in everyone’s mouth.
Internet Strategy, Marketing & Technology Links – Dec 11, 2009
- Google Wants You to Hear the Twitter Chatter of Tiny Tweets (Get Elastic eCommerce)
- 8 Local Search Case Studies (Search Engine Guide)
- Motorola Droid Rooted: Let The Games Begin (Mashable)
- Twitter Comes To Pearltrees, The Visual Social System (TechCrunch)
- Top five mistakes all email marketers made in 2009. Yes, you too! (Econsultancy)
- Twitter is .. Developing (John Battelle’s Searchblog)
[Read more…] about Internet Strategy, Marketing & Technology Links – Dec 11, 2009
Review: HootSuite vs. SocialOomph
Both HootSuite and SocialOomph provide features for managing Twitter and Facebook (and other accounts). The services are very similar, and I’ve been a fairly loyal user of SocialOomph for several months now. But, recently downtime at SocialOomph led me to re-explore HootSuite and I’ve been using it as my primary tool for the past week or so. There are still some things that I prefer about SocialOomph, but overall I’m fairly happy with HootSuite (at least for now). Let’s take a look at the details:
