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Sarah Worsham

Sarah Worsham / Nov 9, 2009

Sazcast Episode 6 – RSS Feeds & Brand Loyalty

sazcastlogo250Welcome to episode 6 of our Sazbean podcast – Sazcast. This week we discuss RSS feeds and brand loyalty.

Show notes. Here are the links we discussed in the podcast:

  • Why I don’t use Google Reader anymore (scobelizer’s posterous)
  • Is Twitter Replacing the RSS Reader? (Web Worker Daily)
  • The Multi-Branded Human (Chris Brogan)

Subscribe to the Sazcast podcast:

  • Subscribe in iTunes
  • Subscribe to the feed

To see all the Sazcast episodes, click here.

We hope you’ll also join us in a week for our next episode. If you have a topic idea you’d like us to discuss, please email us at sazcast [at] sazbean [dot] com. Intro Music by: Band: Tripudio, Song: Blue monday

Sarah Worsham / Nov 9, 2009

Internet Strategy, Marketing & Technology Links – Nov 9, 2009

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  • Anchor Intelligence Reports Average Attempted Click Fraud Rate Declines from 23% to 19% in Q3 2009 (Ad Operations Online)
  • The domain name industry gets its Bernie Madoff (Econsultancy)
  • The Age of Mega Content Sites – Answers.com and Demand Media (ReadWriteWeb)
  • The Guardian makes its comments search engine friendly (Econsultancy)
  • MYTH BUSTED: Internet Use Doesn’t Lead to Isolation (Mashable)
  • The unclicking 84% (Seth Godin)

[Read more…] about Internet Strategy, Marketing & Technology Links – Nov 9, 2009

Sarah Worsham / Nov 6, 2009

Social Media Basics – 10 Things Every Business Should Do

basicsamrufmHow a business uses social media depends on what they’re trying to accomplish (their business goal), along with where their intended audience is (among other things).  But, there are definitely things that every business should do with social media, because a good deal of social media success involves listening and being available where your customers are.  Here’s my list.  If you have suggestions, please leave them in the comments – I intend to add & update this list occasionally (social media is evolving, after all)

[Read more…] about Social Media Basics – 10 Things Every Business Should Do

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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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