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Sarah Worsham

Sarah Worsham / Oct 30, 2009

A Lifelong Journey of Learning

Posting over on Insights Group today about learning and what you can learn from others:

insightslogoTechnology changes very quickly.  How we use technology also changes and evolves.  Helping people and businesses figure out how to use technology (social media, websites, the Internet, etc.) requires keeping up with all these changes.  I’m constantly reading, listening and learning. – A Lifelong Journey of Learning – Sarah Worsham @ Insights Group

I think there’s something we can learn from just about anyone (even if its just something about ourselves).  How do you learn from others?  How do you apply that learning?

Read the full article ->

Sarah Worsham / Oct 30, 2009

Internet Strategy, Marketing & Technology Links – Oct 30, 2009

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  • Mpower Media Empowers Small Businesses – New Rate Finder Puts Control of Their Advertising Rates Back Into Their Hands (Ad Operations Online)
  • Looking for Microsoft’s Ad Exchange? Wait Until (Early) Next Year. [MediaMemo] (All Things Digital)
  • Facebook’s ‘Reconnect’ Strategy Is Brilliant (Mashable)
  • Postrank Expands Engagement Measurement (Social Media Explorer)
  • Retailers Bet on Social Media, Free Shipping to Entice Shoppers (Marketing Charts)
  • ISP filtering has changed: how will it affect email marketing? (Econsultancy)

[Read more…] about Internet Strategy, Marketing & Technology Links – Oct 30, 2009

Sarah Worsham / Oct 29, 2009

Breaking Down Social Media Measurement – Attention, Influence & Conversion

measure-aussiegallA lot of businesses know that using social media is important, but they’re not sure how to measure how well they’re doing or how it’s giving them business.  Some effects of using social media are difficult to measure directly, since they involve building relationships and improving long term sales, but there still are some general measurements you can use to help you get a feel for how you’re doing overall:  Attention, Influence & Conversion.

[Read more…] about Breaking Down Social Media Measurement – Attention, Influence & Conversion

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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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