Sarah Worsham | Sazbean

Sarah Worsham / Jul 30, 2009

Why RSS is So Important For Your Business That You’re Probably Already Using It

Many people I talk to don’t know what RSS is and so they’re confused about how it might be important for their business. RSS, which stands for Really Simple Syndication, and is sometimes just called a feed, is a way for one website to send out it’s content in a way that other websites and programs can easily read. Most people are actually already using feeds, they’re just not aware of it.

Sarah Worsham / Jul 30, 2009

Internet Marketing, Strategy & Technology Links – July 30, 2009

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How Gen-Y Startups Use Social Media to Shatter the Status Quo (Mashable)
Do It Yourself Ads, Friendster’s Next Big Strategy? (The Social Times)
Mashable’s Weekly Guide to Social Media & Marketing Jobs (Mashable)
There is a Difference between Good Presentation and Good Content (Design Sojourn)
Yahoo Committed Seppuku Today [Voices] (All Things Digital)
Online video keeps growing with help of broadband, mobile (Ars Technica)

Sarah Worsham / Jul 29, 2009

Ask Sazbean: How is Twitter Different Than Facebook?

I met with a potential client yesterday and she said she’s had a lot of luck in using Facebook to get new business. She understood the concepts of friends, fans, and joining groups to communicate and connect with people. But Twitter was a mystery for her. She set up a Twitter account, but doesn’t know how to use it to gain new business. She knew it could be used for business because a family member had success using it to build his business. So how is Twitter Different than Facebook?

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