Product Marketing Blog

I just finished reading Gary Vaynerchuk’s new book, Crush It!: Why NOW Is the Time to Cash In on Your Passion
(amazon link), and I wanted to share my thoughts with you via video:

I think this is a great book to read if you own a business and are wondering how to use social media.

Have you read this book?  What do you think?

If you’re interested in reading the book, here’s the link:

• Buy the book: Crush It!: Why NOW Is the Time to Cash In on Your Passion (Amazon link)

About Gary, from his blog, http://garyvaynerchuk.com:

Gary Vaynerchuk has captured attention with his pioneering, multi-faceted approach to personal branding and business. After primarily utilizing traditional advertising techniques to build his family’s local wine business into a national industry leader, Gary rapidly leveraged social media tools such as Twitter and Facebook to promote Wine Library TV, his video blog about wine. As his viewership swelled to over 80,000 a day, doors opened to a book deal, several national TV appearances, and a flurry of speaking engagements around the world. Gary’s dual identity as both business guru and wine guy has made him the “Social Media Sommelier.”

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