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Sarah Worsham / Sep 15, 2009

Measuring Social Media Success Workshop

successJurvetsonPageviews, unique visitors, followers, fans, views, connections, retweets, oh my!  Confused by all the different ways to measure success on social media?

Join us for a three hour workshop that will teach you all the basics you need to measure your social media success! [Read more…] about Measuring Social Media Success Workshop

Sarah Worsham / Sep 14, 2009

Help Me Interview Gary Vaynerchuk (@garyvee) on Twitter about his new book, Crush It! #crushitbook

crush-itI have the honor of interviewing Gary Vaynerchuck (@garyvee), creator and host of Wine Library TV, on Twitter next week about his new book, Crush It! – Why Now is the Time to Cash in on your Passion.  But I need your help!

[Read more…] about Help Me Interview Gary Vaynerchuk (@garyvee) on Twitter about his new book, Crush It! #crushitbook

Sarah Worsham / Sep 11, 2009

What’s In a Name?

Names are so important to people, businesses and products.  How did you come up with your business name?  Posting over at Insights Group today, I discuss some things to consider when choosing a business or product name.

insightslogoWhen you were born (or probably before), your parents considered many different names for you.  They thought about how the names flowed together, what meaning they had, and how they could be abused on the playground.  There may even be some family names or people in the family they wanted to name you after.  Names are very important.  In the case of a person’s name, it (usually) sticks with them forever.  They may get nicknames later on in life, but their name will still identify them to the world. – What’s In a Name? – Sarah Worsham – Insights Group

I hope you’ll join me for the rest of the post.  I’d love to hear how you came up with your business name.

Read the rest of the article ->

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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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