News & Notes

Sarah Worsham / Feb 11, 2009

Morning Edition – Feb 11, 2009

Wednesday – almost halfway through the link and here’s some links just for you:

Search engine marketing – process & framework (Josh Klein Web Strategy)
How to create successful facebook ads (Web Analytics World)
A Sign We’re Headed in the Right Direction? (Social Media Explorer)
Twitter to Start Charging Companies for Having an Account? (TechCrunch)
“Dear Avanash”: Bounces, Abandonment, Visitor Ratios & Data Drops! (Occam’s Razor)
The Rise of Microfame (Chris Brogan)
This is How We Do It Here (Duct Tape Marketing)
Using Flickr to Socialize Your Products (Practical eCommerce)
SEO Bootcamp: Bring in the SEO Before You Build Your Site (Search Engine Guide)
Seth Godin, Robert Scoble & Chris Brogan (Jim’s Marketing Blog)
What’s It Worth to You III (NPR Planet Money)
5 Great Depression Success Stories (Mental Floss)

We post links to stories about how to use the web effectively throughout the day on Twitter or Delicious. Also, if you have a post or link you think is worth sharing, please let us know!

Sarah Worsham / Feb 10, 2009

Using Flickr to Socialize Your Products

I wrote an article on using Flickr to promote your products over on Practical eCommerce:

Flickr, a photo sharing site, can be a powerful tool for promoting your products. Not only can you upload images of your products, where they can be seen throughout the Flickr website, but you can encourage your customers to participate and socialize with your company and products by uploading and sharing their own images of your products… – Using Flickr to Socialize Your Products – Practical eCommerce

Sarah Worsham / Feb 10, 2009

Twitter – The Most Effective Social Network?

There’s been a lot of news lately about companies using Twitter successfully. Sure, you can micro-target an audience which has already told you they’re interested just by following you. But is Twitter really an effective social networking tool?

We’ve been using Twitter since late 2007. I think it’s constantly been evolving as people find new and different uses for 140 character conversations. At first, people would just talk about what they were doing – which could be pretty boring. Then people expanded that to share what was going on and their opinions of it – Twitter is often the first to report large events. Now people are using Twitter to have conversations and connect with new people.

Our use of Twitter has been similar in terms of evolution. We’ve connected with some really great new people – even people locally and even gotten some business from it. Best of all, we’ve had some really great conversations on Twitter. In some ways, networking on Twitter has been more effective than other social networks because of the conversations. The number of readers via Twitter, RSS and our blog continues to rise – in no small part from our Twitter connections. I like to think of it as a giant instant messenger (IM) for the world.

What have your experiences been with Twitter? Please share in the comments below.

(photo by Dragunsk @ Flickr CC)

Technorati tags: business, internet marketing, marketing, social media, social networking, twitter

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