Digging in the Cache is a series where we go back in time to look at fun tidbits of Internet and computer history. This week: Diet Coke & Mentos! “Who cares?”, you say? Apparently millions of people. What happens when you put a regular mentos in a bottle of diet coke? It bubbles up and sends diet coke shooting into the air! (Come on, that’s at least a little bit cool…). A group called EepyBird took this concept and expanded it to a series of “experiements” where they use diet coke and mentos to put on a geyser show, or propel a car. [Read more…] about Digging in the Cache – Diet Coke & Mentos
News & Notes
Measuring Correctly By Asking the Right Questions
Getting data and metrics for online campaigns is fairly easy. If anything, there’s probably too much information (yah, right, says the analyst). But having a lot of information is not the same as having the right information. Many of the online tools that are used for carrying out social media and online campaigns also provide a lot of data about what’s going on. As marketers and business people, we end up collecting a lot of numbers. How do we know if we have the right numbers? [Read more…] about Measuring Correctly By Asking the Right Questions
Digging in the Cache – A Series of Tubes
Digging in the Cache is a series where we go back in time to look at fun tidbits of Internet and computer history. How do you explain the Internet to someone who has never used it? What if that person was also in charge of regulating it? Well, you might think about the Internet as a series of tubes… as did Senator Ted Stevens. A series of tubes probably isn’t too much off the mark, but from Senator Steven’s remarks, you can tell that he clearly doesn’t understand the Internet. And if you’re trying to regulate something you clearly don’t understand, it’s probably going to lead to some ridicule.
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