In December of last year we decided to move our blog from a hosted WordPress to WordPress.com (abbreviated as WP.com). I wrote about the advantages and disadvantages in the post Moving to WordPress.com – What to Consider. For several months it remained the right place for our blog and I still think it was the correct decision at the time. But many of the advantages of hosting with WordPress.com have actually been overridden by updates to the WordPress software. Here are the key reasons we went back to a hosted WordPress…
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Strategy
You Get To Choose Your Competitors…

You may not believe it but it’s true. You get to choose your competitors. How? By narrowly defining what business and market you’re in. You do this by determining what it is that you do that’s better than anyone else (your core competence) and what benefits you bring to customers. From these two things you can determine your market in such a way that you’re the best at it (ideally). – Sarah Worsham – You Get to Choose Your Competitors… – Insights Group
Blogging over at Insights Group today about how to choose your competitors, similar to the post here from yesterday, but I give an example of how it is done. Hope to see you there!
(photo by eschipul @ Flickr CC)
Figuring Out Who You're Actually Competing With
I run across a lot of business people who feel like they’re competing with the entire world. They’re scared of the big companies and any little mom & pop store that shows up that might be somehow related to what they do. You may feel similarly – like the whole world is out to get you… but are you actually competing with all these companies?
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