As we’re all aware, the power of social media is the ability to have conversations. Half of a conversation is listening. And you need to be a good listener to have good conversations. Monitoring what’s being said about you on social media will help you have better conversations. Here are some easy ways to monitor what’s being said about you: [Read more…] about 5 Quick Ways to Monitor What’s Being Said About You
Analytics
Review: PostRank Analytics
PostRank ranks online content based upon social engagement (how much readers are interacting with the content by commenting, sharing, responding, bookmarking, etc.). PostRank provides ranking services, blog discover, data services and also analytics. I’ve had the PostRank plug-in installed for awhile and use it to see how individual posts are doing as well as see what the top posts are. PostRank Analytics is a paid service ($9/mo or $99/year) which integrates with Google Analytics to provide an overall picture of how well your audience is engaging with your content. I decided to give it a try to see what type information it was able to provide that I wasn’t getting through the plug-in.
Your 2010 Internet Strategy – Measurement
Measurement is vital to the success of any strategy, Internet or otherwise. You need to know whether or not your tactics are working towards helping you reach your goal and the only way to do that is to periodically measure what you’re doing. If tactics aren’t working, measurement can both help you identify them and figure out how to improve them.
[Read more…] about Your 2010 Internet Strategy – Measurement