Social media really is most effective when you put together a strategy, have a plan for implementation and can devote at least an hour per day to engagement and content production. The reality is, most small businesses just can’t find an hour per day (sometimes even per week). While it may not be the most effective way to use social media, just 15 minutes per day can gain you some benefits. Here’s how: [Read more…] about Social Media in 15 Minutes Per Day
building relationship
Identifying 7 of the Most Important People in Your Social Network [updated]
The whole point of using social media is to build relationships with the right people. In your social network there are probably people who help you out in different ways. Recognizing these people and how they are helping you can help you expand these relationships for the benefit of everyone. Here are 6 of the most important people in your social network, and how they can help:
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Building Relationships by Commenting
Commenting on blogs, posts, videos, and others types of content is a great way to build relationships, not only with the content producers, but also others who see the content. However, treating comments as link bait (commenting just to get people to click on your link), can have just the opposite effect. Such comments can actually hurt you in the long run (plus most blogs and websites have do-not-follow rules for links in comments). Build successful relationships via comments with these tactics…
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