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competitive analysis

Sarah Worsham / Aug 17, 2010

14 Ways to Spy On Your Competition

Spy Vs. Spy CosplayCompetitive analysis is important to any business strategy.  Knowing what your competitors are doing and how they’re pricing and marketing their products will help you figure out how to market your own products.  Luckily, there are many online tools that can help you get a look (or spy) on what your competitors are doing.
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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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