When your entire business is riding on the success of your website to make sales, you have to go beyond a pretty design. You need a site that works for your customers — letting them easily find what they’re looking for as well as all the information they need to make a purchase. Marketing and customer-centric designs don’t have to be contrary. Great marketing is all about what the customers want. eConsultancy has some examples of great eCommerce sites along with commentary on what makes them so good…
I’ve been asking the Econsultancy blog team, as well as a few ecommerce experts, for their suggestions of great ecommerce sites.
I’ve picked the rest, some because they offer an excellent all round experience, others for specific aspects which others can copy/learn from…. — Which ecommerce sites are getting it right? Here’s 21 of the best… by Graham Charlton
It happens too often. I run into a business owner who is really excited about putting up a website or ecommerce site because they’re going to make a bunch of money in the next few months. There still seems to be this notion about the Internet that if you build it, they will come. I’m not exactly sure where this idea came from, but it’s unfortunately not true.