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internet marketing strategy

Sarah Worsham / Oct 6, 2010

5 Tips for Protecting Your Privacy on Facebook

privacyEveryone is on Facebook — so is everyone’s business (and mother and aunts, etc.) Connecting with your business network on Facebook is nice, but not everyone wants to mix personal and professional.  There are some ways you can segment who gets to see what, so you’re not sharing your spring break pics with your business contacts, but can still keep in touch with your family.
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Sarah Worsham / Oct 5, 2010

Generating Quality Leads Online

185/365 From a little spark bursts a mighty flameDo you go to networking events just to collect business cards? If you never spend any time building relationships with people, but instead just collect contact information, what percentage of your contacts actually turn into sales? How many of those sales are willing to refer you to others? Building relationships is important and using that same tactic online will help generate quality leads.
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Sarah Worsham / Sep 27, 2010

Review: Postling for Social Media Management

Postling is a web-based application for monitoring and managing brands on social media. It connects up to a variety of social networks, as well as provides tracking of keywords on the web, and tracking of RSS feeds (which can be hooked up to Google Alerts or searches). Postling is specifically targeted to local businesses who need to keep track of what people are saying about their business.  Here’s my thoughts…
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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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