A colleague of mine, also a freelance writer, deleted his blog last weekend. When I asked him why, he cited comment trolls as the primary reason as to why he had to shut it down. “I wanted to showcase my work,” he said, “not spend a few minutes a day feeling annoyed.”. – How to Deal With Trolls on Your Professional Blog (WebWorkerDaily)
LG says it’s betting heavily on Android to help the handset maker build its smartphone business, a move that contrasts starkly with last year’s vow to make Microsoft’s Windows Mobile its primary operating system. But in doing so, LG joins a small army of fellow manufacturers that have shifted their focus away from Microsoft’s mobile OS — among them HTC , Sony Ericsson,Motorola and Palm — and, with the lone exception of Palm, toward Android.. – How Microsoft Can Get Back in the Mobile Game (GigaOM)
Ideally, you want to keep your web copy as short and simple as possible. However, there are situations where long copy is necessary to give readers the information they need to make an informed buying decision. Thankfully, there are several things you can do to streamline long copy so that it’s more readable. Get stared by following these tips. – How to Make Long Web Copy More Readable (SEO Hosting)
Google has made an adjustment to the way it handles display URLs for AdWords ads. This is the URL that appears within the ad itself, that users see before they click on it. The adjustment is for sites that sit on shared or hosted domains. – Google Now Rejecting AdWords Ads Without Proper Display (WebProNews)
It’s a bold experiment in social marketing, but it is also risky. Not helping matters is the fact that the Pepsi Refresh site isn’t working properly. An attempt to submit an idea resulted in a database error. But even worse, applicants’ personal information was compromised. – Social Marketing Gone Awry: Pepsi Refresh Needs To Refresh Its Security Settings (TechCrunch)
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