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You are here: Home / News & Notes / Measuring Social Media Success Workshop – Feb 11th

Sarah Worsham / Jan 29, 2010

Measuring Social Media Success Workshop – Feb 11th

Pageviews, unique visitors, followers, fans, views, connections, retweets, oh my!  How does what you do on a social network tie into your success as a business?

If you’re using various social media: Facebook, Twitter, YouTube, LinkedIn, Blogs, etc., but wondering how they’re helping your business, this workshop will show you techniques for understanding how to measure social media success against real business goals.

Join us for a 1.5 hour workshop that will teach you how to measure your social media success!  Only $30 on Thursday, February 11th from 10am-11:30am at Insights Group in Brighton, MI.

Register Now! (or get more info)

Learn the metrics associated with each social media and ways to connect actions on a social network to impact on your business.  Learn what to do to tie what you do on a social network to your business goals.

Topics covered include:

  • Getting from a Business Goal to an Internet Strategy
  • How to define your business so customers understand what you do
  • Defining benefits & value you’re offering to customers
  • Understanding who your influencers are
  • How to reach your target audience online
  • Website and Social Media statistics
  • Measuring Attention, Influence, Sentiment, and Conversion

Learn how to measure your social media success at this 1.5 hour workshop for only $30 on February 11, 2010 from 10am-11:30am at Insights Group in Brighton, MI.

Register Now! (or get more info)

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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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