Top Internet Strategy, Marketing & Technology Links – Mar 19, 2010

by Sarah Worsham on March 19, 2010

in News & Notes

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30. If you have a spare hour or two everyday to aimlessly surf the net, or sit and watch T.V., then you have more than enough time to commit to using social media for your small business. - 30 Valuable Lessons Learned Using Social Media for Small Business (ProBlogger)

I think this is one of my favorite quotes from the article.  Social media takes time, but it’s important – and if you’re wasting time on other things during the day, you probably can find time to do social media.  Start with an hour every day (use a timer) – and see where it leads.

DooID is a free business card website tool that lets you put an attractive, accessible page together with all of your social networks, contact information and work info in one place. You can also choose to make some information available only to users who have access to a special “guest password.” - Design Free Digital Business Cards with DooID (Mashable)

This is an interesting concept – but shouldn’t all your contact information be on the site/page where you want to drive customers to?  While I don’t have all my social networks on my website, I have the ones that I feel are important for connecting with potential customers and partners.  I’m not sure why I’d want to drive people to yet another place (although having a place point to you online may be beneficial).  There are other digital resume websites that offer similar services – although DooID seems to offer more in the way of design.  If anyone has tried it, let us know what you think.

I wanted to run over a cool feature of the Labs section in Google Webmaster Tools.  It’s a Website Speed analysis suite and helps guide you through the process of helping to speed up the load times of your pages to ensure that they are sub 1 second.  Anything above 1 second is considered slow! - Testing Website Slow Performance (Permanently Uncached)

Website speed is going to be a metric that Google uses in the near future to help determine search engine rankings (which I have mixed feelings about).  More importantly, speed of your website is important if you want visitors to actually read the content (without leaving before it loads).  Vincent has a nice run through a free tool offered by Google that can help you test individual pages on your site.

We post links to stories about how to use the web for business throughout the day on Twitter, Google Reader Shared or Delicious.

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