Developing a Mobile Strategy

Just like social media, mobile should be treated as one tool in your overall marketing toolbox. To use mobile properly, it makes sense to consider how your organization should use it within an overall marketing strategy. To help get you thinking about what mobile might be able to do for your company, take a look at this slide deck by Jeremiah Owyang…

What do you think about the potential of mobile marketing for your organization?

(photo by Yutaka Tsutano, on Flickr)