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Sarah Worsham / May 12, 2011

User Experience or Customer Experience?

Customers buy from us because they value what we sell.  Part of the selling experience is the customer experience.  How can we make that experience better to increase the value we bring to our customers and encourage them to purchase from us again? Here’s an interesting presentation on the user-customer-experience to give you some ideas…

User Experience – it's not all about your users anymore

View more presentations from Anders Liljedal

Thoughts?

 

Filed Under: Marketing

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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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