Persuasion is a skill required for success in, not only business, but life in general. If you have ideas you want to get across, you need to persuade others that they are good ones. Persuasion comes in especially handy in marketing and sales, since you’re trying to persuade someone to buy from you. Jim Randel has written a book, The Skinny on the Art of Persuasion: How to Move Minds
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The New Twitter [Video]
In an effort to make Twitter.com easier for people to use, a slew of new features were released last night (rolling out to people slowly). Will these changes increase adoption? Will people use the site instead of Twitter applications? Only time will tell. Here’s Twitter’s video promoting the release:
Why RSS Is Still Important for Your Business
In case you missed it, there’s been some talk lately about whether or not RSS is dead. You may be wondering exactly what RSS is — RSS stands for Really Simply Syndication (sometimes just called a feed) and it’s a method for one website to send out it’s content in a way that other websites and programs can easily read. RSS feeds make it really easy for people to subscribe to your website and get updates via email or RSS readers (such as Google Reader or iGoogle). Whether or not RSS is used directly by people, RSS is still important for your business because it used behind the scenes by many websites, applications and social networks vital to your online presence.
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