As we finish out 2009, we’re bringing you a recap of some of our best posts of 2009… (originally posted on June 3, 2009)
On Monday I talked about how Facebook, LinkedIn and Twitter are just tools. In order to properly use tools, you first need to figure out what the job is and what it entails (or coming up with a goal and a strategy). So, let’s say that you’ve done the hard work of figuring out a business goal and now you’re trying to figure out how to use Facebook to help you attain that goal. While every business and industry is going to be different, I thought it might help to run through a few example scenarios… (please keep in mind that these are examples and not the only way to use Facebook – also not necessarily the way to use it for your business – these are just for learning purposes.)
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