Spartan Chassis is a Michigan-based world-class leader in the design, engineering and flexible production of chassis, specialty vehicles and aftermarket parts for defense, emergency response and outdoor recreation/RV markets. Spartan came to us seeking help integrating social media into their multi-level B2B organization. [Read more…] about B2B Multi-Level Social Media Strategy & Implementation
Product Marketing Blog
Ratings & Reviews – Are You Ready for Feedback?
Having comments and reviews on websites is all the rage. Why? Usually because everyone else is doing it. Site owners feel pressured to allow customers to add their feedback because of the popularity of sites like Yelp and the fact that large ecommerce sites like LLBean and Amazon have them. But if you’re not ready for feedback and not set up to monitor for feedback, adding rating and review functionality to your own site may cause headaches. [Read more…] about Ratings & Reviews – Are You Ready for Feedback?
19 Reasons to Use Google Analytics for Your Business
This is a guest post by David Murton, whose company, a small orange, provides personal and business hosting services.
Let’s get down to business! [Read more…] about 19 Reasons to Use Google Analytics for Your Business