HootSuite today released changes to its url shortener, ow.ly. Perhaps bowing to customer preference, Ow.ly is now links directly to the original long URL instead of to a page with the social bar at the top. HootSuite has moved the social bar functionality to a new URL shortening service, (pronounced “hoot-ly”), for those who prefer it. Either service can be selected as the default for use with HootSuite (and changed at any time).
[Read more…] about HootSuite changes url shortener ow.ly, creates ht.ly
Marketing
Review: WebinarListings.com
Putting together a webinar and wondering how to promote it? Newly launched WebinarListings.com offers dedicated listings of upcoming webinars week-by-week for free. Paid listings include being listed at the top of the page for the week, listed on the Facebook fan page, tweeted, and included in a weekly newsletter. Is listing your webinar on WebinarListings.com worth it?
[Read more…] about Review: WebinarListings.com
Measuring Social Media Success
We had a free webinar this week on measuring social media success – what that means, requirements for measuring, why you should measure, and some techniques for measurement. My slides from the presentation are below. We’ll work on getting a recording available soon. We’ll also rerun this webinar sometime in May, in case you missed it. If you have any questions, please let us know!
Measuring Social Media Success
View more presentations from Sazbean Consulting.