WordStream, provider of keyword tools for SEO and PPC, is making three of their advanced keyword tools available to add to any website for free. The Keyword Niche Finder, Keyword Grouper, and Keyword Tool can be added to a website via WordStream’s widget generator with customization options. A list of email addresses from people using the tool on your site is also available with a free WordStream account. Adding these free tools to your website gives you additional features for your audience and a way to collect leads (and gives WordStream a way to increase their brand awareness).
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News & Notes
Use Social Media or Don’t – But Commit if You Are
One of the biggest problems companies have when they “do” social media is that they don’t commit to it:
What makes my head turn is when I hear companies say they need social media and when they have it, they treat it simply as another cubicle resource. No support. No appreciation. No success. Just something to have in the portfolio of tools in case a potential client asks. – Dave Murray – I Don’t Care if You Don’t Get It
If you’re going to use social media, then dive in. Learn what it’s about. Commit resources and people to it. Listen. Engage. Communicate.
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Sazcast Episode 27 – eCommerce & Social Media with Joe Minock from Adrenaline Commerce
eCommerce and social media with guest Joe Minock from Adrenaline Commerce. Ways eCommerce sites can use social media to engage their customers & amplify their brand. Examples of success in using social media to promote an online store.