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News & Notes

Sarah Worsham / May 25, 2010

How Social Media Changes Your Business

You may think that social media is a great tool for promoting your business.  You can get your message out to a lot of people for relatively little money and time.  However, if all you’re doing is promoting yourself, people see that.  And they stop listening. Using social media selfishly can actually hurt your business. To use social media effectively, you need to change how you do business.
[Read more…] about How Social Media Changes Your Business

Sarah Worsham / May 24, 2010

A Special Thank You

As you’re probably already aware, I was in Germany for three weeks.  Two of it spent studying the business environment of Europe at the WHU and one vacationing with my family.  I had a great time and learned a lot, not only from the class, but also about Germany.  Spending three weeks away from my desk wouldn’t have been possible without the help of these two awesome people:

Sandi Maki has been a wonderful influencer and influencee in my network for over a year now.  She’s a great person to bounce ideas off of and always has a sunny outlook on the day.  She agreed to guest blog for me while I was gone and her posts allowed me to spend a bit of time away from the computer (gasp!).  Thank you, Sandi, for all your help.  It’s very much appreciated!  If you’re in the Detroit area, and looking for a place to work outside of your office/home, or if you need a place to call an office, check out Insights Group in Brighton.

I’m not exactly sure when I met Dave Murray, but I’m happy I did. His community-building attitude has helped bring together a lot of interesting people in the social media & tech spaces around Detroit.  Dave just started a new job, but took the time to pen a guest post for me, plus promote it through is own connections.  Thanks, Dave, for bringing people together and helping out.  Meet Dave at the next Social Media Club Detroit event, this Wednesday.

Thank you also to all of you who continue to read this blog, retweet my tweets, and connect with me in various places, offline & off.  I really appreciate your involvement and look forward to more conversations!

(photo by RobeRt Vega)

Guest Post / May 21, 2010

Effective Web Hosting for Social Media Campaigns

This is a guest post from Chris Reynolds from WebHostingSearch.com, which provides web hosting listings & ratings.

Today, social media sites have come to be a critical part of the world’s web surfing experience. Social media campaigns demand innovative and accommodating web hosting. Due to the variety of social media formats, from forums, weblogs, and podcasts to wikis, web hosts have to be flexible and responsive to their clients’ needs. A common thread among social networkings sites is the sharing and discussing of personal information, so any social media campaign must take this into account.
[Read more…] about Effective Web Hosting for Social Media Campaigns

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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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