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News & Notes

Sarah Worsham / Mar 18, 2010

Top Internet Strategy, Marketing & Technology Links – Mar 18, 2010

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Fact: When it comes to social media, it’s not really about the tools; it’s how you use them. The more effectively and productively that Twitter, blogs, Facebook, et al are used, the more success you will have. On that note, here are seven things that will probably kill your social media efforts… – The Seven Deadly Sins of Social Media (Mark Evans Tech)

Using social media well is requires thinking about your audience and what they want and need.  Mark Evans has some great guidelines all in one place, but most of them are (or should be) common sense.

[Read more…] about Top Internet Strategy, Marketing & Technology Links – Mar 18, 2010

Sarah Worsham / Mar 17, 2010

Top Internet Strategy, Marketing & Technology Links – Mar 17, 2010

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4. Competition: Both you and your customers can gain competitive advantages by being plugged into the chatter around your company. Be sure you are monitoring and have the necessary authority in place, or have access to such authority, to move quickly. – 5 Cs that businesses should consider to avoid business disaster online (Communication Overtones)

There are a lot of things companies need to be aware of when using social media. This post starts with a good starting 5. Think of them not as a reason to avoid social media, but what you should educate and prepare for as you set corporate policies.

[Read more…] about Top Internet Strategy, Marketing & Technology Links – Mar 17, 2010

Sarah Worsham / Mar 16, 2010

Review: Scribe SEO Copywriting Tool

Scribe SEO (affiliate link) works with WordPress blogs and websites to provide easy-to-understand SEO copywriting recommendations.  Even if you know SEO, this tool provides feedback right on the blog post interface, making it easy and quick to optimize any post.  I’ve been using Scribe for over a month now and I have been very happy with the results.
[Read more…] about Review: Scribe SEO Copywriting Tool

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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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