- comScore and VideoEgg to Measure How Online Ads Impact Offline Purchases (Mashable)
- How Google Can Combat Content Farms (ReadWriteWeb)
- 10 New Privacy Settings Every Facebook User Should Know (All Facebook)
- Half of Americans Would Watch Skipped Ads for Money (Marketing Charts)
- When price matters more than features. (Econsultancy)
- 11 Tips For Improving Your Newsletter (WebWorkerDaily)
[Read more…] about Internet Strategy, Marketing & Technology Links – Dec 18, 2009
Most business owners use PPC campaigns to attract customers from all over the world, but managing an international campaign properly can be a challenge due to differences in language, culture and behavior. Local advertisers have advantages in terms of knowing the culture and communicating properly. Implementing the proper strategy can help turn your international PPC campaign into a profitable one. Here are some tips: