Twitter can be very difficult to use, especially for new users. A lot of the difficulty comes in trying to manage the fire hose worth of incoming information. Just following a small number of people, even 5 or 10 can lead to a lot of tweets (depending on their frequency). Since the idea is to try to connect to a wider audience, most businesses would like to have several hundred (or thousand) followers, which usually comes with following a good number as well (for building relationships, sharing, etc.). So how do you use Twitter effectively and still keep a handle on all the information that’s bombarding you?
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News & Notes
Thoughts on Education & Careers….
Thanks to the United Way for Southeastern Michigan, I had the opportunity this morning to speak to a classroom of 9th graders at Pontiac High School for Career Day. The United Way is involved in a program with troubled schools to increase the graduation rate. Career Day was put together to expose students to potential careers and help them start to think about their futures. While I was only at the school for a morning and spoke for only about 15 minutes or so, I wanted to share some observations because our current high school students are our future workforce… [Read more…] about Thoughts on Education & Careers….
What to Expect from Social Media
The message about social media taking time is starting to get out. I’ve spoken with less people lately that expect miracles from social media, but often people still have fairly large expectations. So, if we accept that social media takes time and is not a magical wand, what can we expect?
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