Software Development Management
It really isn’t a question anymore. You need to provide updated content online — whether that’s a blog or other content. In case you’re still not sure you need a blog for your business, here are nine reasons why I think you do.
But don’t take my word for it. What do you think?
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Klout is a measurement tool which gives an idea of social web influence (at least via Twitter). Their data is used by applications such as Co-Tweet, HootSuite and others. Like Twitalyzer, Klout measures various aspects of Twitter usage and network, but focuses more on how influence and messages are spread via your network. Just because you have a lot of followers doesn’t mean that all of them are actually listening and engaging with you (and they probably aren’t). Klout gives you an idea of what your actual reach is and how engaged you are with your network (and vice versa).
[Read more…] about Review: Klout for Measuring Twitter Influence
One of the nice things about social media is that it provides the opportunity to make your brand more than a logo. As you communicate, listen and converse with people you humanize your brand and add some personality and reputation too. Your brand starts to actually take on all those attributes in your mission statement in the minds of your customers. But what if your brand is more than just your company? What if your brand stands for a whole new revolution? What then? Cree is doing just that with their LED revolution.
[Read more…] about Making Your Brand Stand for More than Just Your Company