It’s a new year! Time for planning, strategery and general optimism about the year! Whatever happened in 2009, now is the time to figure out where you want to be at the end of 2010 and start taking steps to get there. The first step for any strategy is to decide on a goal. And a good Internet strategy starts with a good business goal. Here’s what I think makes a good business goal…
[Read more…] about Getting Your 2010 Internet Strategy Off to The Right Start – Pick a Goal
How a business uses social media depends on what they’re trying to accomplish (their business goal), along with where their intended audience is (among other things). But, there are definitely things that every business should do with social media, because a good deal of social media success involves listening and being available where your customers are. Here’s my list. If you have suggestions, please leave them in the comments – I intend to add & update this list occasionally (social media is evolving, after all)
Welcome to our Sazbean podcast – Sazcast. In episode 2, we discuss Google Ads on iPhone Maps and Yahoo Y!ou.