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You are here: Home / Marketing / Are You the Grain or the Chaff?

Sarah Worsham / Jul 16, 2009

Are You the Grain or the Chaff?

wheatKevinLallierAre you the grain or the chaff?

When people thresh through their inbox or social media network, are you the grain that they find useful or the chaff that they throw away? People are selfish. They’re only going to listen to you if they find what you you’re saying to be valuable or interesting. With so many people tweeting and posting and producing content, there’s a limit to how many people anyone can read regularly. – Are You the Grain or the Chaff? – Sarah Worsham – Insights Group

In my post over at Insights Group today, I write about how to distinguish yourself from the chaff and stand out as a grain.

(photo by KevinLallier @ Flickr CC)

Filed Under: Marketing, Opinion

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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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