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Sarah Worsham / Sep 3, 2010

Tapping Into Your Social Media Community

such a cute nerdOnce you’ve built up a social media network, tapping into it for help can be especially effective.  Just look at Team Detroit in the SXSW Chevy Roadtrip challenge.  Because Dave Murray, Brandon Chesnutt, Henry Balanon and Audrey Walker had already built up their social media community, they were able to ask them for help in order to win the challenge (which resulted in The Epic Tweetup this past August). Similarly, Dave Peckens has built up his social media community and had a successful launch of MichiganDads with Matt Eder. Now Dave is up to be the next Crackberry Idol and he needs the help of his social media community (that’s you!).

Crackberry is a nickname most of us have heard of referring to the addictive nature of the smartphone BlackBerry. If anyone knows about BlackBerries, it’s Dave, who has been a technology support specialist for 15 years, handling BlackBerry smartphones since 2002. While it may have started out as a personal interest in the device and a desire to help friends, Dave has evolved into a BlackBerryologist.  He trains large groups (like professional organizations), does individual consultations and offers tips, reviews and answers questions via blog posts and tweets to hundreds of followers.

To be in the running for CrackBerry Idol, Dave’s audition video was selected from more than 50 entries.  Next, the CrackBerry.com community voted on his application review which sent him to the semifinals.  Voters again sent him to the next round as one of five finalists on the strength of his accessory review. Dave’s review of the BlackBerry Torch was just posted and voting for the Crackberry Idol will start tomorrow (September 4) and ends Tuesday evening.

Dave’s run for Crackberry Idol is a great example of what you can do once you’ve built up a social media community.  Help Dave out by voting for him to be Crackberry Idol.  Just go here, find his name (Dave Peckens) and click the vote button next to his name. Vote from different devices & locations and tell your friends. Thanks!

Let’s create another social media success story!

(photo by Becky Johns)

Filed Under: News & Notes, Social Networks

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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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