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Archives for 2010

Sarah Worsham / Jan 20, 2010

The Business of Social Media – Free Lecture & Discussion

Social media is a buzzword that everyone is talking about.

Twitter, Facebook, YouTube, MySpace, LinkedIn – You may be on some (or all) of these social networks, or at least heard of them.  What’s all the buzz about?  What skills are necessary to compete in this new economy of trust?

What makes Social Media so exciting to businesses?

Sarah Worsham, CEO & Web Strategist from Sazbean Consulting will answer these questions and more (bring your own questions as well!) in this free, one hour talk and discussion on

The Business of Social Media at 4:30pm at Lawrence Technological University in room M218 (free!).

Sarah will talk about The Business of Social Media and the following questions:

  • What is Social Media exactly?
  • How is Social Media different from traditional media like print, tv and radio?
  • How has Social Media changed how business is conducted?
  • What types of skills are needed to use social media effectively (or to become a professional)?
  • How are companies using social media?

This free, one hour talk and discussion is meant to be part information and part conversation.  Social Media is an evolving part of the business landscape and everyone can bring their viewpoint to the table.

The Lecture is will be held in room M218 in the Wayne H. Buell Management Building on the campus of Lawrence Technological University.

  • Directions to LTU
  • Campus Map
  • Building Map (PDF)

Register to Reserve Your Spot Today:

Events

For more information about the event and to register – visit Eventbrite

Sarah Worsham / Jan 20, 2010

Top Internet Strategy, Marketing & Technology Links – Jan 20, 2010

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The rise of social media has been met with thousands claiming expertise in the area. The skepticism this engenders in longtime marketing pros is best captured in a popular animated video called “The Social Media Guru.” The clip shows a know-it-all, lightly credentialed “expert” dispensing little more than buzzwords and common sense to a bemused client. – The New Social Gurus (AdWeek)

The nice thing about the Internet is that it is easy to do research on any company or brand.  If someone makes claims that aren’t true, it will quickly become evident for anyone who does a little searching.  Google and Bing will not only be search engines, they’ll be reputation engines.

[Read more…] about Top Internet Strategy, Marketing & Technology Links – Jan 20, 2010

Sarah Worsham / Jan 19, 2010

Sazcast Episode 14 – Entrepreneurship

sazcastlogo250Entrepreneurship – Myths about startups and working from home.  Fostering a Fruitful Ecosystem of Controversy.  Web Strategy & Marketing News & Tips. Please consider reviewing us on the iTunes site or emailing us your comments and ideas at sazcast@sazbean.com.  Thanks!

[Read more…] about Sazcast Episode 14 – Entrepreneurship

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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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