While the Internet and social media have made it easier for everyone to have a voice, there are also a lot more voices talking, which can make it difficult to connect with the right people online. Here are some tips for reaching the right people…
[Read more…] about 5 Tips for Reaching Your Audience Online
How Google Indexes & Presents Your Website [Infographic]
While it’s not possible to know everything that Google does when it indexes your website and presents it in search results, this infographic from PPCBlog will help demystify the process just a bit. Keeping up with what you need to do to your website to improve SEO can be difficult, which is why there are professionals who specialize in just that.
Click the image for a larger version.
Infographic by PPC Blog
Leveraging the B2B Social Web – Social Media Club Ann Arbor
I’ll be speaking at the Social Media Club Ann Arbor meeting on July 12th….
Most case studies and news about social media revolves around companies reaching out to consumers (B2C), but using the social web can be especially effective for B2B companies where longer sales cycles and customer relationships are the norm. I’ll present reasons B2B companies should use the social web along with examples of B2B companies who are doing it right.
Leveraging the B2B Social Web
Monday, July 12th at Social Media Club Ann Arbor
FREE!
Biggby Coffee, 1741 Plymouth Rd, Ann Arbor (view map)
4:30 – 5 p.m. Coffee/Networking
5 – 6 p.m. Presentation
6-6:30 p.m. Networking