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Sarah Worsham

Sarah Worsham / May 18, 2009

Need Quick Mobile Site? With Unity Mobile, Be Up in Ten Minutes

I played around with setting up a Unity Mobile site last week for a review I wrote over at New Media Hub.  While the article is geared towards media publishers, I think it has some good info for anyone interested in creating a mobile website.  And as the title of this article says, I was able to create one in about ten minutes.

unitymobilelogoPriced at $99/month, Unity Mobile provides all the tools for local media companies to create a mobile site fast.  By using their templates, adding some images, text, and RSS feeds, a publisher can create and activate a mobile website in around 10 minutes.  Revenue is generated via CPM or CPC based advertising networks with 50% of the revenue going to the publisher.  While publishers cannot sell their own advertising, Unity’s system is ideal for local media who want to concentrate on delivering their content on mobile devices without worrying about finding advertisers. – Quick Mobile Site? Unity Mobile is up in ten minutes – Sarah Worsham – New Media Hub

You can try out Unity Mobile for free.  They have 30 day trials, but even without the trial, you won’t be charged until your site actually goes live.  If you happen to give Unity Mobile a try, I’d love to hear how it works for you.

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Sarah Worsham / May 18, 2009

Internet Marketing, Strategy & Technology Links – May 18, 2009

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  • More seize the moment marketing from Avaya (The Opinionated Marketers)
  • Google Blog Search Gets Faster, More Accurate (Mashable)
  • The Rise Of Social Distribution Networks (Silicon Alley Insider)
  • Online Stats: Hulu Says Nielsen’s Numbers are Wrong (ReadWriteWeb)
  • Is Your Startup Practicing Inward Facing Dog? (OnStartups)
  • What is the first question you often get asked about your business? (Insights Group)
  • Google Friend Connect Adds Recommendations Gadget (TechCrunch)
  • New Smartphone Ad Formats Fuel Higher Awareness (Marketing Charts)
  • Spring Fever? More Very, Very Cautious Optimism for Media. [MediaMemo] (All Things Digital)
  • ‘Power Moms’ Comprise 20% of Online Population (Marketing Charts)
  • TweetMic: Publish Audio On Twitter From Your iPhone (Mashable)

We post links to stories about how to use the web effectively throughout the day on Twitter, Google Reader Shared or Delicious.  Also, if you have a post or link you think is worth sharing, please let us know!

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Sarah Worsham / May 15, 2009

Are You Keeping Your Promises?

insightslogoI wrote a guest post yesterday over at Insights Group about keeping your promises to your customers – whether they’re verbal agreements, contracts, advertising or marketing…

Sometimes doing business is a lot like being in kindergarten.  When you were 5 and the teacher promised you a story before naptime, you’d get really upset if she later told you she didn’t have time.  It didn’t matter that she let you do a bunch of other fun stuff instead of the story.  You just remember that you were looking forward to the story and you didn’t get it. – Are You Keeping Your Promises – Sarah Worsham

I think sometimes companies forget that customers view marketing and advertising claims as promises as well.  Be careful what you promise.

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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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