Location is becoming more than just a game. More than just how many points or badges you can acquire. It’s becoming useful. Not only can I see where my friends like to hang out, what suggestions they have, I also can see what nearby stores are offering specials. When I went to check in to Biggby Coffee in Ann Arbor today, I noticed that two nearby stores had a small “special” icon below them:
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Marketing
Updated Social Media Usage Statistics via Erik Qualman
Erik Qualman from Socialnomics refreshed his popular Social Media Revolution video with new statistics on social media usage:
You can get more information on the statistics used in the video on his site.
How Social Media Changes Your Business
You may think that social media is a great tool for promoting your business. You can get your message out to a lot of people for relatively little money and time. However, if all you’re doing is promoting yourself, people see that. And they stop listening. Using social media selfishly can actually hurt your business. To use social media effectively, you need to change how you do business.
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