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Opinion

Sarah Worsham / Sep 22, 2009

How to Encourage Participation With Your Brand

participationcyberulyYou’re really excited about your brand, your company and your products and services.  You think everyone will also be excited so you get all the various social media and networks and start posting links to your products and your website and sit back waiting for everyone to hop on the bandwagon.  Nothing. What’s the deal?

[Read more…] about How to Encourage Participation With Your Brand

Sarah Worsham / Sep 18, 2009

Google vs. Facebook – Really?

googlevfacebook

There was some interesting news on Mashable yesterday:

People Spend 3x More Time on Facebook Than Google – Mashable: Back in July, we reported that Facebook had become the Internet’s ultimate time waster, with users spending an average of 4 hours, 39 minutes on it per month, more than any other site on the Web…. [Read more…] about Google vs. Facebook – Really?

Sarah Worsham / Aug 12, 2009

Why Your Crappy Free Wireless is Costing You Business

angryJanTikMany businesses, especially restaurants and coffee shops, have free wireless these days.  However, many have really crappy free wireless (it’s slow or it cuts out, etc.) and that is costing them business.

Do it Well or Don’t Do it

If you’re going to have free wireless, you probably advertise it.  It’s an enticement to come to your shop.  It’s a reason why people have meetings or work there.  If your free wireless isn’t that good, they’re not going to return when they want somewhere to meet or work and that’s lost business.

[Read more…] about Why Your Crappy Free Wireless is Costing You Business

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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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