Pageviews, unique visitors, followers, fans, views, connections, retweets, oh my! Confused by all the different ways to measure success on social media?
Join us for a three hour workshop that will teach you all the basics you need to measure your social media success! [Read more…] about Measuring Social Media Success Workshop
Analytics
Ask Sazbean – Why Shouldn’t I Use Hits to Measure Traffic on My Website?
Hits are really a reference for how many files are being downloaded from the web server. In the days when web pages only had one file associated with them, it made more sense to use hits as a measure of traffic on a website. These days one web page is made up of many different files. Each file downloaded is considered one hit. How many files (hits) per page can vary greatly. So it doesn’t make sense to use hits for measuring traffic any more (unless you want to know how much you’re using your web server).
[Read more…] about Ask Sazbean – Why Shouldn’t I Use Hits to Measure Traffic on My Website?
TwitterCounter – Stats for Your Tweets
Ever wish you could get stats on your Twitter feed like you can with Google Analytics for your website and RSS feed? TwitterCounter shows you your number of followers by day for the previous week, month or 3 months, including average growth and future growth estimations. By installing their TwitterRemote widget on your blog or website you can see which Twitter users recently visited. The widget is fully customizable and is very similar to widgets such as MyBlogLog. A little badge which updates with your number of followers on Twitter is also available.
TwitterCounter has thought a lot about promoting its own services – just about everything has a link so you can tweet the results. Also available is a paid featured spot as the example account on the homepage and linked to throughout the site.
Technorati tags: twitter, social media, social networking, statistics, analytics