Software Development Management
How many pageviews should my blog be getting? How many followers should I have on Twitter? What retweet percentage should I be shooting for? All of these are good metrics to take a look at, but without a goal in mind, you may find yourself running in circles.
[Read more…] about Setting Metrics to Measure Without a Goal is a Recipe for Running in Circles
Pageviews, visits, unique visitors, followers, etc. are all great ways to measure success online, but what about actions that don’t lead directly to a conversion or lead (but probably will down the line)? How do you measure actions that may lead to something important later, but there’s not a direct connection online? Assigning a value to those actions may help…
There was some interesting news on Mashable yesterday:
People Spend 3x More Time on Facebook Than Google – Mashable: Back in July, we reported that Facebook had become the Internet’s ultimate time waster, with users spending an average of 4 hours, 39 minutes on it per month, more than any other site on the Web…. [Read more…] about Google vs. Facebook – Really?