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Usability

Sarah Worsham / Jul 13, 2009

When They Can't Figure Out Your Site, People Turn to Search – Have One?

searchledoojacheretriennalesoonUsually when people come to a website, they’re looking for something.  And they hope they can find it on the first page, but if not, most are willing to scan the page to see if there’s a link that may lead them there.  This behavior really points out the importance both of properly organizing the information on your website, as well as having a navigation/menu system that people can quickly and easily understand.

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Sarah Worsham / Jul 7, 2009

Your Website is Your Business Card

sazbeanbizcardWhat does your paper business card look like? It probably has your name, your company logo, some contact information and maybe a quick tagline summarizing what your company does.  People can find all the information they need to contact you just by glancing at your card.

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Sarah Worsham / Jul 1, 2009

What Your Website Visitors Initially See – The 5 Second Glimpse Test

The first time visitors come to a site they usually spend less than 5 seconds figuring out if they’re in the right place.  Right place being, of course, where they can get whatever information it is that they’re looking for.  During those 5 seconds you need to communicate what your site is about, what information you have to offer, and how they’ll be able to navigate the site, so it touches on design, usability, content and marketing…

What do visitors see during those 5 seconds?  Try The 5 Second Glimpse Test:

[Read more…] about What Your Website Visitors Initially See – The 5 Second Glimpse Test

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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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